Is Your Reputation for Sale - What's It Worth?
Baron's quest to sell his Twitter account is interesting because it's one of the first examples of someone trying to put a value on an online reputation. The trouble is, how valuable is that reputation once followers recognize they are no longer following the person they intended to follow? Twitter makes it pretty easy to unsubscribe from a person's updates. So what part of your online reputation would you sell, what's the profile of the likely buyer, and what would it fetch?
Rocketboomer founder Andrew Baron is making techie headlines today with his plight to sell his Twitter account and its 1,500 followers. Baron listed the account for sale on eBay.Bloggers expect Baron's stunt will spark some debate about online credibility and privacy, and that Twitter will almost certainly delete the account once it's been sold.
Twitter is an application that enables people to follow others as they give short, 140-character updates about what they are doing, where they are, what they are reading, etc.Some early adopters have found Twitter useful in keeping in touch with others at large events like SXSW. Others have used it to form social niches around particular industries, places or topics.Quite a few real estate agents have been using Twitter to share information about new services, technologies, the market and other issues relevant to their colleagues.
"I really love my Twitter account but I feel like I haven't been using it the way I want to. Quite honestly, I feel sorry for all of my followers because they wind up with my tweets in their timelines and I haven't been able to utilize the medium the way I want to," Baron wrote in the details of his eBay posting.
How much is your reputation worth? | Inman NewsBlogged with the Flock Browser
|